Simple tips and things to watch out for to curate effective and branded stock photography for your brand

In order to see how tone of voice can be used successfully in branding I have chosen a handful of brands that we can learn from.

Guidance on whether to refresh or rebrand in order to maintain relevance and brand awareness.

Here I will explain what should be in a good brand guidelines document, and what you can do to ensure consistency and inspire creativity.

Using the rebrand of Salvia Glass as an example, I will explain how to create a unique brand identity system that works hard on social media

Following a trend of nostalgic redesign, I ask: is looking into your brand’s history for your next redesign lazy or a stroke of genius?

In this post we discuss the importance of colour in a brand redesign using a teal funeral directors as an example.